In a recent J.D. Power ranking of tablets, Apple’s IPad led competitors with a score of 848 out of a possible 1,000, based on performance, ease of operation, styling, and features.
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Apple Insider articleThat is no shocker to Apple fans, but what might seem surprising is that Amazon’s Kindle Fire was not far behind in the rankings, with a total score of 841. Also, the average score across all tablets was a pretty high 832. Yes – tablet owners, regardless of the brand, seem to be pretty darn satisfied with their product choices. Why then does this high level of satisfaction not translate to share? As of August, Apple dominated the share of tablet shipments with a whopping 64%, compared to Amazon’s roughly 5% share.
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Apple IPad market share report
I was reading the results of a 
With 2013 well underway, political leaders at the state and federal levels have continued to offer their messages on economic renewal, social policy and their uniquely branded political platforms. The 2012 presidential election was subjected to more social media, widespread access to information and marketing strategies than any other in U.S. history. With that in mind, the next line-up of presumed presidential hopefuls has begun to solidify and market their brand images on an unlikely national stage. The Associated Press recently wrote about this issue, and its importance in the political atmosphere.
Market Probe is pleased to have recently sponsored the Third Annual Customer Advocacy Benchmarking Program for large retail banks in the U.S. I personally congratulate the winners among the national banks, super-regional banks and regional banks.
