Richard Day Research
A Market Probe Company
RDR is a highly respected custom market research firm specializing in Financial Services and Pharmaceutical research.
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How Hot Brands Stay Cool
in a Changing World
Market Probe EVP, Judith Ricker gains industry recognition for insights on Brand Passion
Market Probe specializes in global market research
Market Probe is a global market research firm with offices in ten countries, providing full-service strategic guidance and business solutions to major international companies. We specialize in customer satisfaction, employee and brand stakeholder marketing research, with in-house facilities for field services by Web and phone.
We continue Research & Development efforts in customer retention forecasting systems, resource allocation optimizers, key driver analysis, linkage models, and data mining software so that we can assist our clients with not only directional guidance but also strategic planning.
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