Statistical Services – Advanced Analytical Techniques
Market Probe has considerable expertise and experience in using advanced analytical techniques to create information and formulate actionable recommendations from your data. Our expertise in statistics gives our clients the needed confidence to move forward with respect to their business strategies and plans.
Some of the areas of our statistical expertise include:
- Probability
- Statistical Inference
- Relative Importance
- Modeling and Estimation
- Forecasting and Time Series
- Product Development
- Segmentation
- Survival Analysis
- Linkage Analysis
- Simulation
- Scenario Analysis
- Visualization
Specific techniques include:
- Anova/Manova
- Regression Analysis
- Factor Analysis
- Jackknifing and Bootstrapping
- Multi-Dimensional Scaling
- Principal Components
- Canonical Correlation
- Structural Equation Modeling
- Partial Least Squares
- Discriminate Analysis
- Clustering Ensembles (Latent Class, K-means, PAM)
- Conjoint (including HB)
- TURF
Our statisticians have written several books, such as the recent “Managing the Customer Experience” as well as presented at numerous conferences such as AMA’s A/R/T Forum, Sawtooth Software and the ASA Joint Statistical Meeting.

















